Business Planning Essay Example | Topics and Well Written Essays - 6750 words

Business Planning - Essay Example The restaurant gained importance in the fast food industry as people preferred the chicken more than hamburgers. The diversification of the market encouraged the restaurant chain to introduce more items in the market that is prepared with the special recipes of 11 herbs and spices (KFC, 2015a). The recipes are regarded as trade secret of the restaurant chain. The large portion of the fried chicken are usually served in card board buckets, which is the main attraction of the franchise (KFC, 2015a). The business idea slowly became famous as the customers preferred the products over all fast food items in the market. Hence, the business idea is successful because of the recipes and the change that is brought in the taste bud of the individuals around the globe. From the beginning of the business till its success, the entrepreneur has to encounter a number of challenges, which was both threat and beneficial for him. Nevertheless, it is significant to mention that challenges assisted the business to progress its performance. In its initial phase of operation, the restaurant has to encounter several issues in different parts of the world. The company has however overcome the challenges, which has given them the strength for building a successful venture. There are few successful entrepreneurs in the market as all of them cannot overcome tough situations and are incompetent to run a business properly. The restaurant chain has experienced a lot of issues in world fast food market. Few examples are provided henceforth to depict the issues encountered by the restaurant chain in the industry. The Health Wyze Report has published that KFC is the worst restaurant chain in the industry as the workers are affected by the harmful canola oil fumes, while preparing the recipes (Corriher, 2014). This is from the employee perspective; however with respect to the customers, the report depicted that it is the unhealthiest place to consume fast food. The unhealthy